Rolf de Heer on FIAPF’s New A‑list and Its Impact on Tokyo Film Festival

5 min read
Rolf de Heer on FIAPF’s New A‑list and Its Impact on Tokyo Film Festival

FIAPF’s New A‑list Status Explained

The International Federation of Film Producers Associations (FIAPF) recently announced that its A‑list designation will become a formal category for international film festivals. The move formalises a hierarchy that has existed informally for decades, separating festivals that meet strict criteria for market size, industry presence and programming diversity.

According to FIAPF, the A‑list now includes seventeen festivals worldwide, with Tokyo International Film Festival (TIFF) joining the ranks alongside Cannes, Berlin and Venice. The official list can be found on the FIAPF website. While the announcement generated headlines, the practical implications for each festival vary.

Criteria for A‑list Inclusion

  • Minimum number of feature‑length premieres per year
  • Presence of accredited market and industry events
  • Commitment to a diverse international selection
  • Transparent jury and award processes

These standards aim to ensure that festivals labelled A‑list provide a reliable platform for filmmakers seeking distribution, financing and critical exposure.

Tokyo International Film Festival’s Position

Tokyo International Film Festival, now in its 39th edition, has long been a gateway for Asian cinema to reach global audiences. The festival’s programming director highlighted that the A‑list label aligns with the event’s existing goals rather than reshaping its core identity.

TIFF already hosts a robust market, a strong press presence and a reputation for championing both established auteurs and emerging voices. The addition of the A‑list tag therefore serves more as a badge of recognition than a catalyst for structural change.

Key Features of the 39th Edition

  1. Opening film: a Japanese‑American co‑production that explores post‑pandemic urban life.
  2. Competition slate: 15 feature films from 12 countries.
  3. Special sections: “Asian Futures” and “Women in Film”.
  4. Industry summit: panels on streaming, co‑production and green filmmaking.

These elements illustrate that TIFF already meets, and in many cases exceeds, the expectations set by FIAPF’s A‑list criteria.

Rolf de Heer’s Perspective

Australian filmmaker Rolf de Heer, known for cult classics such as “Bad Boy Bubby” and “Ten Canoes”, served as president of the competition jury at the 39th TIFF. In a press conference he was asked how the new A‑list designation would affect the festival.

“It matters a great deal to some people, and not at all to others,” de Heer said, emphasizing that the label is a marketing tool for certain stakeholders while having little impact on the artistic core of the event.

De Heer’s comment reflects a broader sentiment among filmmakers: recognition by FIAPF can help secure funding and attract distributors, yet the creative value of a festival is judged by the quality of its selections and the experience it offers to audiences.

Why Some Filmmakers Care

For independent producers, an A‑list badge can open doors to financing bodies that require festival accreditation as part of their eligibility criteria. It also provides a shorthand for sales agents scouting new talent.

Why Others Remain Unmoved

Directors focused on artistic expression often prioritize festivals that align with their thematic interests, regardless of official status. De Heer noted that “the heart of a festival is its programmers, not its label.”

What the Change Means for Filmmakers

From a practical standpoint, the A‑list designation influences several aspects of a filmmaker’s journey:

  • Distribution pathways: Distributors frequently use FIAPF’s list to filter festivals for acquisition strategies.
  • Funding eligibility: Certain national film bodies reference A‑list status when approving grant applications.
  • Press coverage: International media tend to allocate more resources to festivals recognized by FIAPF.

However, the creative merit of a film remains independent of the festival’s classification. Successful films have emerged from non‑A‑list events, proving that audience reception and critical acclaim can transcend official rankings.

Industry Reactions

Beyond de Heer’s remarks, industry leaders offered mixed opinions. The head of the UNESCO Creative Cities Network praised the move as a step toward greater transparency in the global festival circuit.

Conversely, a spokesperson for a major streaming platform warned that “over‑reliance on labels could narrow the diversity of films that receive attention.” This caution underscores the tension between market‑driven metrics and artistic diversity.

Regional Perspectives

Asian festivals, many of which have long operated outside the A‑list, expressed optimism that the new category could elevate regional cinema on the world stage. Meanwhile, European festivals noted that the existing prestige of events like Cannes already dwarfs any additional label.

Looking Ahead at Future Editions

As TIFF prepares for its next edition, organizers plan to leverage the A‑list status in promotional materials while maintaining a focus on curatorial independence. The festival’s upcoming “Future Voices” program aims to spotlight emerging directors from under‑represented regions, a move that aligns with the inclusive spirit of FIAPF’s criteria.

De Heer’s candid assessment suggests that the real value of the A‑list lies in its ability to signal quality to investors, not to dictate artistic direction. For audiences and creators alike, the measure of a festival’s success will continue to be the stories it tells and the connections it fosters.

Comments

No comments yet. Be first.

More from this author